• What are the influencing factors behind Asia's increasingly competitive market reality?

  • What factors do you need to take into account when defining and navigating your route-to-market?

  • What are the route-to-market issues in your industry?

A new era of diversity in the route-to-market in Asia

Dr. Joerg Wolle

Are you seeking new or expanded pathways to Asian consumers and clients? This fast-paced and high-growth region offers a multitude of exciting opportunities to expand business. But it can also be quite foreboding for companies, both from the West and East, to understand the interplay of established and emerging route-to-market challenges and opportunities across Asian markets.
 

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Overview of topics Click through to your area of interest

If you want to expand in Asia, take the following into consideration...
 
AAsia's changing economic landscape
Asian investment
New infrastructure
Shifting demographics
Growth of megacities
Channel complexity
Middle class consumers and mobility
BRoute-to-market challenges
Market intelligence
E-commerce and smart technology
Supply chain innovation
Regulations
Dynamics of disruption
Retail disruptions
Social disruptions
Social media
CIndustry case studies
Consumer Goods
Healthcare
Performance materials
Technology
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